The concept:
Conducting of a high-class reception. The choice of guests has been made attentively. Diplomats, high standard business members, the Minister of Culture and other official guests are present. Chief and fashion editors and media owners are also amongst the guests.
Event description:
What: Opening Reception
When: November 25, 2008
Where: CANALI Boutique, Sofia
RESULTS: The PR event of a high image class actually acted as a marketing instrument. The interest towards the Brand was quickened within the potential group of buyers and enlarged the number of clients. This of course led to the increase of future
